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What Does Boutique Mean?

The world of fashion continues to grow and diversify with every passing day. In recent years, we have seen designs range from inflatable dresses to clothing made from 100% recycled or reused materials. But when it comes to boutique clothing online, there are still some mysteries and misconceptions afoot.


Therefore, it is imperative that we answer the question, “What does boutique mean?” Below, we look at how the term boutique has changed over the years, and then we turn the lens on ourselves and see if we make the cut. Continue on to participate in this exciting journey!


How to Define Online Boutique Clothing


The History of Boutiques

According to merriam-webster.com can be defined as either:

  • “A small shop dealing in fashionable clothing or accessories”
  • “A small shop within a large department store”


It is safe to say that we will ignore the second definition for the purposes of our article. However, the first definition is of particular note. In reference to clothing stores, it has only shared a connection for the last 60 years or so, as the term was popularized in the 1960s. In fact, the website for Merriam Webster continues to explain the etymology of the word:

Bags and wallets

“Apothecary, bodega, and boutique may not look very similar, but they are all related both in meaning and in origin. Each of these words can be traced back to a Latin word for ‘storehouse’ (apotheca), and each one refers in English to a retail establishment of some sort.”


It is interesting to think the source of boutique clothing online once shared a badge with food and weapon stores. Similarly, Japan used the word “Kura” to describe their rice storage areas, which were typically small rooms dug into the earth on palace grounds. However, we may be straying at this point.


How We Define Boutique for Clothing


In our current day and age, we no longer look at boutique as a word for storage. Instead, it has become synonymous with other words, like:

  • Unique
  • Personalized
  • Daring
  • One-of-a-kind 
  • Quality 

These words help define the look and feel of boutique clothing stores, and every piece within bears some similarity with the words above. If you want to see and experience the difference that boutique clothing can provide for your wardrobe and perspective, come visit us today!


At Melrose & Co, we are committed to providing you with stylish and affordable fashion. With unique designs that stand out from the rest, there is no other store where you can enjoy the benefits of style and price. Don’t miss out on the chance to look stunning every single day of the week! Feel free to visit us at #101 209 Centre Ave SW, Airdrie, or contact us at 403 948 0010

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